Key Account Manager (Michelin Accessories)

Who We Are: Tayarlo Sdn Bhd is an official Michelin Lifestyle Licensee in Malaysia and Singapore. Our Michelin Lifestyle Accessories (MLL) division carries a premium range of automotive products including wipers, wiper fluid, inflators, tyre pressure monitoring systems, phone holders, lumbar support cushions, and air fresheners — all under the globally recognised Michelin name. What This Role Is About: We are expanding our MLL sales channels beyond our established tyre dealer network into modern trade and new B2B channels across Peninsular Malaysia. We are looking for a commercially driven, self-managed B2B Key Account Executive who brings genuine existing trade relationships and is ready to build new channels from the ground up — not manage what already exists. What You Will Be Doing: 1. Channel Development & New Account Opening: -Identify, approach, and onboard new B2B accounts across modern trade, retail chains, and automotive trade channels -Develop and present product listing and supply proposals to buyers and purchasing decision makers -Manage new product listing processes end-to-end — including vendor registration, buyer approvals, and first purchase order -Negotiate trade terms, pricing, and supply agreements with new accounts -Own the full sales cycle from first outreach through to confirmed purchase order and first delivery 2. Account Management & Revenue Growth: -Maintain and grow opened accounts — ensuring consistent reorder cycles and healthy sell-through rates across the MLL product range -Identify upselling opportunities across the full MLL catalogue within existing accounts -Support promotional activities and trade campaigns at account level to sustain and grow monthly revenue 3. Market Intelligence & Pipeline Reporting: -Maintain an accurate weekly sales pipeline and submit activity reports directly to the Director -Provide market intelligence on competitor pricing, new channel opportunities, and buyer feedback -Proactively flag any product, pricing, or operational issues affecting account performance What We Are Looking For: 1. Minimum 3–5 years of B2B trade sales experience in Malaysia — automotive accessories, FMCG, or consumer goods 2. Degree in Business, Marketing, or related field is an advantage — but proven experience will always take priority 3. Proven track record of personally opening new trade accounts, not just maintaining inherited ones 4. Hands-on experience in new product listing processes — including vendor registration, buyer approval, and planogram or shelf placement negotiation with modern trade buyers 5. Existing and verifiable buyer relationships in modern trade, retail chains, or automotive trade channels 6. Strong commercial understanding of trade terms, credit arrangements, margin structures, and listing fee negotiations 7. Able to work independently in the field, manage your own pipeline, and report to leadership without close supervision 8. Own vehicle and valid Malaysian driving licence — this is a field-based role primarily covering Klang Valley and Selangor, with travel to surrounding states when required 9. Fluent in Bahasa Malaysia and English — Mandarin proficiency is an added advantage for channels exploration.